The gold in Oroexpert is also a symbol for the best, the most luxurious ingredients we hand pick for our products. Oroexpert is committed to use always the best ingredients available with the least negative impact on our planet and the highest performance. When we use natural ingredients we make sure they are grown with the least impact on the planet: Eco Certification.
ORO base ingredients
Argan Oil (bio)
Moisturizing properties. Also very rich in E and A vitamins. Packed with Anti-oxidants which fight free radicals which harms the upper layer of the skin and hair.
Ceramides are a type of lipids which are a normal component of the cuticle and are essential in maintaining internal cohesion of the hair structure. Ceramides avoid further abrasion caused by friction. When the hair is damages, ceramides are missing, the intercellular cement is weakened and the hair becomes coarse, dull, prone to breakage and loose its ability to retain moisture, feeling dry.
The most abundant form of protein in the human body, it is the “cement” that holds our body fabrics together. It gives strength and elasticity the skin and the hair.
Collagenic Gold; a new bio molecular peptide (a chain of amino acids) combined with special gold micro particles which stimulates the synthesis of Collagen, distribute all the precious benefits of gold and restructure hair internal cohesion. Gold has been used in cosmetic for its various properties such as anti-oxidant, restructuring, illuminating, stabilizing and protecting.
Grape seed oil (bio)
Naturally rich in fatty acids (a lipid) and in PCOs (procyanidolic oligomers), which are known to be significantly more effective than vitamin E against free radicals, helping to promote long lasting color. It is ECO-CERT and 100% MADE IN ITALY.
Grape Stem Cells
Stem cells, which occur in living organisms are different from other cells for two reasons. One, they are capable of renewing themselves, and two, under certain conditions, they can be induced to become cells that serve specific functions for the organism. They’re important because of their regenerative properties. Research shows that Stem cell applied topically can boost collagen and cells regeneration.
The magic of this ingredients lies in its ability to retain moisture; it’s considered to have greater capacity to hold moisture than any other natural or synthetic polymer. One gram of HA can hold up to 6 liters of water.
Hydrating and rejuvenating properties, very rich in Omega 3, 6 and 9. Protects the hair for further damage on the exterior while the ceramide and Keratin are working more on the inside of the hair.
The key building block of hair, skin and nails. Around 80% of the hair is made of Keratin (also a protein but with a high content of cysteine giving it a stronger resistance). Keratin can fill the gaps in the cortex, fighting porosity, giving it a strengthening boost and more elasticity.
We used it for its ability to deliver high moisture content without weighting down the hair which was the key direction for our line Argan Essence as we have another line (Argan Discipline) for people that want heavier conditioning and a volume down effect.
Nyamplung oil, also called Tamanu Oil is a virgin oil extracted from the nuts of an Indonesian tree, Calophyllum Inophyllum, well-known as Tamanu. Offers photo aging prevention through 3 complementary activities i.e. SPF booster (Optimization of sunscreen performance), DNA protection (85% protection against UVB-induced damages), anti-oxidant (4 times more efficient than polyphenols).
Derived from one of the strongest natural fibers in the world it forms a protective barrier on hair strands. Hydrolyzed Silk Proteins will add luster, body, and manageability to the hair. Silk Proteins offer the most glide, and silkiness, of all proteins / amino acids.